Everything you need to understand TV advertising in today’s modern marketing mix
TV is transitioning at an accelerated pace. From measurement and data solutions to content evolution and the magic behind the most successful TV campaigns, we will dissect what makes TV so special, how to keep up with the pace of change and how to optimise your advertising spend.
Whether you are an advertiser looking to grow within the industry, an agency on a mission to be an innovator, or a technology provider seeking disruption, join us to discover the latest trends, best practices, and emerging developments in TV advertising.