Andy Pang

Andy Pang leads Ads Measurement Strategy across EMEA at Netflix, helping advertisers quantify the effectiveness and business impact of their investments on the service. Before Netflix, he spent more than a decade building measurement and marketing science functions at Snap, Instagram, and Facebook, becoming one of the industry's most respected voices in advertising effectiveness and media measurement. His expertise spans econometrics, attribution, audience measurement, and advertising research at a global scale.